The Promotors / Community Health Workers’ (P/CHW) model is a proven, effective means of educating and promoting healthy communities and addressing health disparities among at-risk groups. The integration of these trusted community members into local government programs
is considered a viable means for advancing community resilience, preventive care, and wellness. Initiating in 2004, The Intercultural Center for Health, Research and Wellness (ICHRW) promotes culturally and linguistically appropriate health education and navigation for underserved communities via these P/CHWs. Additionally, the ICHRW utilizes P/CHWs to
assist vulnerable populations in accessing quality healthcare, thereby improving overall
outcomes in the communities.